The press regulator IPSO has not upheld my complaint against the Daily Telegraph. The ruling suggests that it is acceptable for a newspaper article to repeat misleading claims, with no critical comment, if the claims are made within the context of ‘alternative’ medicine.
In an article headlined Alternative health: what is naturopathy, published on 7th November 2014, practitioner Katrin Hempel promotes live blood analysis, bioresonance and biopunture – all useless, pseudoscientific techniques. At no point is it made clear that her claims are misleading. Notably, Hempel’s company, London Natural Therapies, is listed as non-compliant by the Advertising Standards Authority because of her refusal to remove similarly misleading claims from her advertising. Continue reading