Practitioners should not be making health claims for Live Blood Analysis. Not a single one. There is no evidence to support them.
The UK Committee of Advertising Practice (CAP) have published guidance on Live Blood Analysis, which advises
CAP is yet to see any evidence for the efficacy of this therapy which, without rigorous evidence to support it, should be advertised on an availability-only platform. Continue reading
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Tagged Anthony Mossop, Asa Simonsson, Ashtead Colonics, Berkeley Clinic, Beverley Bird, Bianca Madison-Vuleta, Bikram Singh Deol, Brainstorm Health, Brina Eidelson, Chris Boardman, Dipika Joshi, Donna Swann, Dove Clinic, Elizabeth Clemons, Energise for Life, Errol Denton, Gareth Edwards, Geeta Tailor, Good Medicine Clinic, Holystik, Inhealth UK, Jane Ranger, Julian Kenyon, Kate A'vard, Katrin Hempel, Linea Natural Nutrition, Live Blood Analysis, LIve Blood London, Live Blood Test, Live Blood UK, livebloodtest, London Natural Therapies, Marianne Greenwood, Matjaz Strojin, Michael Culp, Michael Midgley, Natural Health Clinic, Overton Studios Trust, Phil Richards Performance, Rosedale Clinic, Roy Watkins, Ruben Sherandra Seetharamdoo, Ruth Daber, Sally Gebbie, Sarah Bowles-Flannery, Shannon Douglas, Sherbourne Clinic, Shirah Mustarde, Stella Chadwick, Stephen Ferguson, Steps To Perfect Health, Ulverston Natural Health Care, Virginia Dutton, Vitalise Nutrition
The Advertising Standards Authority have upheld my complaint against Dr Stephen Ferguson’s Natural Health Clinic website. He was found to be in breach of eight of the CAP Code rules – more than any other live blood analyst on my list.
Yet surprisingly, the ASA have not asked him to stop calling himself ‘Dr’. As Ferguson explains here, (at the bottom, just after the incredible CV):
The use of Dr before Dr Stephen Ferguson’s name is for PhD, the highest level of learning, not because he is a chemical drug doctor (GP). He is a naturopathic doctor the number 1 in the world, curing disease using only natural techniques and substances. NO CHEMICAL DRUGS (which are needed at times, but always damage the body and create other diseases, and in most case just mask the ones you already have pushing them deeper into your system, so you stay a legal drug addict for life in most chronic cases). Continue reading
Live Blood Analysis (also known as “nutritional microscopy”) is a quack diagnostic technique which was described as ‘fraudulent’ by Professor Edzard Ernst as long ago as 2005 and which has already been covered many times on this blog.
When I first heard about Live Blood Analysis, I was so shocked by what I found that I was moved to act. Happily, the ASA had just extended their online remit to include company websites.
The following list details the outcomes of all the ASA complaints I know of concerning live blood analysis and its practitioners. Continue reading
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Tagged ASA, Ask for Evidence, Brina Eidelson, David Parker, Dipika Joshi, Errol Denton, Fitalifestyle, Food for Life, Gareth Edwards, Good Medicine Clinic, Groupon, Inhealth UK, Jackie Reader, Katrin Hempel, Live Blood Analysis, LIve Blood London, Live Blood Test, London Natural Therapies, MyCityDeal, Natural Health Clinic, Nutritional Microscopy, Optimum Health UK, Ruth Daber, Sanctuary of Light, See My Cells, Solar Health, Stephen Ferguson, Steps To Perfect Health, UK Blood Clinic
UPDATE 18/01/13: It appears that Denton has been paying people to sign a petition against me and Jo Brodie. A new Twitter account (@FightRacism2) has also been set up to promote this petition and to spread malicious untruths about us. For further details, see Jo’s Storify post here. The RationalWiki entry for Errol Denton is also being kept updated with recent developments and new, relevant links.
Live blood quack Errol Denton seems to think Jo Brodie and I are being unfair to him. He claims we’ve been cyber bullying him for two years, purely because of the colour of his skin. We are lower than a cockroach’s belly, apparently.
Of course, Errol hasn’t substantiated any of these claims. Like many of the claims on his sites, they are totally without foundation. Continue reading
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Tagged Alkaline Diet, Brina Eidelson, Dipika Joshi, Errol Denton, Fitalifestyle, Good Medicine Clinic, Groupon, Inhealth UK, Jackie Reader, Katrin Hempel, Live Blood Analysis, livebloodtest, London Natural Therapies, Natural Health Clinic, Optimum Health UK, Ruth Daber, See My Cells, Solar Health, Stephen Ferguson, Steps To Perfect Health, UK Blood Clinic
Thursday’s BBC Radio 4 You & Yours featured a report on live blood analysis.
I won’t go into too much background detail about the technique, the practitioners featured, the Groupon deals I’ve reported to the Advertising Standards Authority or the angry and disappointed customers who found my blog (and subsequently spoke to the media). I have already written about those things extensively (see ‘Further reading’, below).
Let me just share some highlights… Continue reading
Excuse my belligerent tone but I truly am appalled and frustrated that despite numerous complaints, innocent members of the public are still being misled by Live Blood Analysts promoted by Groupon.
In addition to making misleading claims in his advertising, one practitioner, Errol Denton, has even – according to comments made online – been treating customers appallingly, resulting in a ‘mass refund’ from Groupon, as well as an adjudication by the Advertising Standards Authority against the original ad.
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Tagged ASA, Cancer, Errol Denton, Fitalifestyle, Groupon, Harley Street, Live Blood Analysis, livebloodtest, Natural Health Clinic, The One Show, Trading Standards
It was no surprise to read on Wikipedia that Ray Davies of the Kinks admitted David Watts is a real person (a concert promoter in Rutland). I expect Paul Weller had a similar individual in mind when he suggested The Jam cover the song – despite the fact he didn’t want to sing it himself.
We all know a David Watts. That someone who is insufferably good at everything and a success in all they do. Continue reading